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Great Taste. Better People.™

Our company’s story began in the citrus groves of Lehi, Arizona, a community within Mesa that predates the city’s own founding. The groves and adjoining roadside stand of our family operated citrus farm became a destination point for hundreds of tour bus excursions. As tours and customers grew, so did their desire for a more expansive product offering. A simple plan was put in place: better the lives of our customers and employees by offering fresh, unique and high quality goods.

Supplementing our citrus line, the initial product expansion included a number of dried fruits, nuts and original snack mixes. Local retailers recognized the value in our new product offerings and expressed interest in purchasing and selling them as a private label program. Seizing the opportunity has blessed the lives of those we serve: our employees, customers, and especially those who enjoy our premium products.

This simple bit of happenstance in 1985, in conjunction with faith and a lot of hard work, has inspired almost 30 years of private labeled snack food success. Today, we work to further expand as we stay true to the values of service and integrity established by our founders and current operators, the Freeman family. We have defined our mission as: bettering lives by delivering quality snacks and tasty solutions.


Count Our Rings

What We Value

Hunger for Knowledge
We don’t know everything, in fact we wish we knew more. We do know... people are more apt to learn what they discover for themselves than they are from what others tell them. Where opportunities for learning abound, whether by higher education or capitalizing on life’s experiences, we value IT.

We believe knowledge is a key to both personal and professional growth. We don’t foresee being omnipotent anytime soon, but the never-ending pursuit of knowledge is a key foundation to enhancing our business through bettering ourselves.

Endless Appreciation
We are immensely blessed; partners, team members and endless opportunities are just a few of the things we are grateful for. Expressions of appreciation are contagious. Some might call it The Law of Reciprocity, others say, “What goes around comes around.”

When appreciation is genuine and delivered on a personal level, people feel a sense of value. When we feel valued, most often we have an increased sense of enthusiasm and a heightened level of engagement, serving as a catalyst to accomplishments not previously imagined.

We is Better than Me
1+1 = 4. The whole is greater than the sum of its parts. Select any teamwork cliché of your choice, the fact remains, teamwork generates synergy and synergy creates excitement. Teamwork is collaboration, support, sharing, knowledge, understanding, ideas, feelings, communication, respect and work.

Our thoughts can be conveyed by Ray Kroc, founder of McDonald’s, who said, “No one of us is more important than the rest of us.” We believe in one another. Collectively we accomplish what is unattainable individually.

Keep the Glass Half Full
We choose to see the good, even though we may not always choose our circumstances. Society conditions us to look at the negative, but we view this as an opportunity to buck the trend and let our positivity be the medium for good. We enjoy our work!

The right attitude serves as a habit inducing multiplier of happiness. We strive to view obstacles as opportunities and contention as reason to show kindness. With proper perspective, the future will always look bright.

Keep your Balance
Balance isn’t something one stumbles upon (pun intended), it’s a manifestation of priorities in life. We believe true happiness can only happen when we nurture all aspects of our life (spiritual, physical, mental and emotional).

We are serious about our business without being serious about ourselves. We seek to have fun and enjoy life’s journey.

Dare to Think
If we don’t feel we have a voice, or believe we can make a difference, we can’t! Today’s accomplishments will always be tomorrow’s opportunities. We embrace a culture of soliciting resourceful, innovative, creative and economical ideas from our entire team to meet the needs of an ever-changing industry with ingenious solutions.

When we break down boundaries and get outside our comfort zones, the potential of our creative genius has air to breathe. We take the challenge to think, therefore we prepare ourselves for the successes of the future.

Chart an Adaptable Course
Pilots must always adjust their heading to compensate for wind. There is no autopilot to success. We can’t change the fork in the road (challenges and adversity), but we can have a plan for when they turn up. We believe true progress is made when we embrace those obstacles by being strategic, analytical and always adaptable to change.

Life doesn’t always offer a mulligan; we take full advantage of each opportunity to learn in charting our course to prosperity.

Do Right
Common sense can sometimes seem so foreign. We like to keep it simple. Some refer to “The Golden Rule” and others call it integrity, accountability, ethics or honesty. We do right because it is right–it’s who we are. We like to ask ourselves, how would I want “me” to act if I was someone else?

Our relationships have always meant more to us than a sale or opportunity. We know we’ll achieve only what we assist others in achieving.

Quality. Live It.
The word “quality” is often overused and rarely defined, but what is it? To us it’s more than a word. We define quality to be the value received from all we do, provide and say. Quality is never a coincidence; it is however, the result of a dedicated effort in providing skillful execution, intelligent direction and ultimately top-notch products.

Our aim to ensure quality in the eyes of others is always a reflection of our commitment to excellence, regardless of the endeavor. The quality we provide will always be an expression of the standards we live.

Live to Serve
Our business is so much more than snacks. Our core was established on the legacy of service laid by our founders and is carried forward through each of our team member’s contributions. Every team member is offered time to be dedicated to the service of others, making a difference by spreading meaningful joy.

We find the greatest happiness in serving others over self. Service is a virtue. We seek out endeavors to be a positive influence to our team members, partners, community and environment.

Our Standards

Bettering the lives of all enjoyers of our products is fundamental to our mission, and food safety is an essential component. Our team members work diligently to ensure each and every product that leaves one of our facilities is safe, fresh, and delicious. We have developed rigorous Food Safety and Quality Control measures in each of our facilities to maximize protection. One example is the HACCP* programs that are in place for each of our manufacturing processes. HACCP is the gold standard in the food industry. This program is managed to precision by our certified HACCP* Food Safety Manager.

The FDA’s Food Safety regulations are stringently followed and 3rd party audits are utilized to add an additional layer of protection to the consumer and transparency to our partners.

* Hazard Analysis & Critical Control Points (HACCP). HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution, and consumption of the finished product.

Giving Back

We CARE about COMMUNITY

Food Bank Donations – We donate surplus inventory, discontinued products, and other food items to local food banks throughout the Phoenix metropolitan area in an effort to fight hunger and reduce waste.

Sponsorships supporting a Cause – We believe in the greater good of helping others. We are pleased to support multiple foundations and/or events; some of which include:

Ethan’s Run – Hope for Heart Defects. An event with proceeds supporting awareness to Congenital Heart Defects (CHD’s), and to assist families going through CHD battles.

Anasazi Foundation – An Arizona outdoor behavioral health program to restore and strengthen child-parent relationships.

Forever Young Foundation - Organization promotes the positive effects of sports and technology on the lives of young people.


Sponsorships in Kind – We donate in kind product for events within the communities we support to offer a helping hand to our neighbors.


Feed a Family - Holiday Care Boxes – Each year via a joint venture with Lehi Valley Team Members and our valued partners we contribute financial resources, Lehi Valley products and partner product donations to create holiday care boxes that provide a delicious and plentiful holiday meal to numerous individuals and families. Team members are given the opportunity to participate in the gifting of the finished care boxes as an opportunity to serve those less fortunate in our community.


Healthy Products. . . Healthy Life – Our R&D and Procurement teams focus on sourcing the highest quality ingredients to offer healthy snack alternatives.

To better inform you about the health/nutritional benefits of our products, product qualifying Health Attribute Icons have been placed under each product image.

Community Service – We offer our employees paid time off to serve in our community by offering their time, talents and friendships in the communities they live, work and play in.

We CARE about ENVIRONMENT

Peanut Oil Recycling – 100% of our used peanut oil sourced from our nut & seed roasting facility is converted into biodiesel fuel and utilized by our fleet of diesel vehicles.

Raw Materials Recycling – Cardboard waste is compacted, bailed and recycled.

Recycle Program – We promote a full recycle program (plastic, glass, cardboard and paper) in our offices and production facilities. This has greatly reduced the overall waste leaving our facilities.

Sanitation – Paper towels and toilet paper are 100% recycled. Multiple cleaning chemicals are sourced from our supplier’s line of “green” products.

TRP (Trip Reduction Program) – This Arizona program was established to reduce the single occupant vehicle (SOV) trips and/or miles traveled to the work site by 10% for a total of five years followed by 5% for three additional years, or until a 60% rate of SOV travel is achieved. We are pleased to report that for the last two years we have exceeded the goal.